Mass Communication

5th Edition

Living in a Media World

Ralph E. Hanson
eISBN-13: 9781483344744

eBook Features

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Additional Book Details

Skills to Succeed in Today’s Media World  

Designed to give students the media literacy principles and critical thinking skills they need to become smart consumers of the media, Mass Communication: Living in the Media World provides comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis and fun, conversational writing. In every chapter, students will explore the latest developments and current events that are changing the face of media today. The newly revised four-color Fifth Edition introduces a new “Media Transformations” box feature that highlights dynamic changes to how we produce and consume media. Each “Media Transformations” box includes a new infographic that helps illustrate key issues and promotes data and media literacy. Mass Communication is an interactive learning experience where you’ll explore the latest developments that are changing today’s media world.

Sold By SAGE Publications
ISBNs 1483344746, 9781483344744, 1483344746, 9781483344751, 1483344738, 9781483344737, 9781483344751
Language eng
Number of Pages 480
Edition 5th